Posts Tagged gary vaynerchuk
Lebanon: Many Businesses Plan to Expand, Despite Unrest
Copyright 2008 IPS – Inter Press Service/Global Information Network
BEIRUT, Lebanon, Feb 6 2008
The year 2008 has already been grim for most Lebanese businesses: Struggles with the nation’s permanent protest movement, security problems, a brief war in a Palestinian refugee camp and sporadic bombings have brought the nation to its knees.
Most recently a bomb tore through the bustling Chevrolet area on the outskirts of Beirut on Jan. 25, killing Captain Wissam Eid from the Internal Security Forces.
Best Practices in Direct Mail Advertising for Miami FL Businesses
Direct mail advertising is a versatile and measurable marketing technique that provides a higher return on investment (ROI) than other advertising and marketing schemes, expanding the company’s client base and increasing sales. It has proven to be more cost effective, too, since it sends the advertising and marketing message of the company directly to the target audience at lower costs. Following are some best practices in direct mail advertising that businesses in Miami FL can learn from and apply.
The first thing to do before embarking on your direct mail advertising campaign in Miami FL is to clearly identify your campaign’s business objective. Do you aim to attract new clients or is your priority the introduction of more of your products to your existing client base in order to expand their buying patterns? Are you focused on increasing the sales of certain specified products or do you want to increase sales across your entire product range? Defining your goals will result in a streamlined campaign with measurable results. It will also translate into savings since there will be no wasted efforts.